Introducing Crep Protect’s Sneaker Services at adidas_LDN
In partnership with adidas Originals, Crep Protect has launched a custom Sneaker Services section in its new London store.
As one of the most iconic brands on the planet, adidas Originals has always been at the forefront of changing technology. Last month, the global sportswear giant opened the doors to its brand new flagship on Oxford Street in the heart of London. With more than half a million visitors on the world’s largest high street each day, adidas Creators will visit a new space full of unique experiences, opportunities and activations, unlike any retail experience seen before.
Last month, Crep Protect unveiled its exclusive partnership with the world-renowned casual sportswear brand with a dedicated department at the new location. The custom-built Sneaker Services area is a premium take on shoe cleaning; giving users a complete insight into the art of bringing shoes back to life. adidas Creators will be welcomed into a sleek space made from glass, timber and stainless steel, with the co-branded, Crep Protect and adidas Originals products only available to purchase in this space.
The array of co-branded premium sneaker care products are the Ultimate Rain & Stain Repellent Barrier, CURE Cleaning Kit, Travel-sized wipes and Mark On Pens in co-branded packaging and will be available to purchase from the new adidas_LDN Oxford Street store. For adidas Originals, it gives them peace of mind that the Creators purchasing new sneakers are protected with the very best sneaker care solution.
If that wasn’t enough, we have provided a dedicated Sneaker Services booth in the heart of the new adidas_LDN store; the first of its kind in any adidas store on the globe. Our Cleaning Crew will be on hand to give all adidas Creators the opportunity to get a complimentary express shoe cleaning service. Shoppers will be able to sit down and have their footwear cleaned in just five minutes.
As well as the express service, two premium clean services are also available. The Cleaning Crew are able to deep clean footwear on-site using a range of technologies. Creators will be able to watch their sneakers receive this premium treatment through the glass, seeing exactly how carefully and precisely Crep Protect’s sneaker technicians operate. Shoppers will be able to browse all that the adidas LDN store has to offer whilst their shoes are being brought back to life with a complimentary pair of sliders.
We have focused on building an entire experience for adidas Creators. Shoppers will be able to come and view the Sneaker Services section and chat with the staff on anything. Whether it’s about the best method to clean a pair of shoes or simply the world of trainers, the Crep Protect Cleaning Crew are on hand to help with any adidas Creator needs.
Come and visit the new Crep Protect Sneaker Services booth soon and make sure you see all that adidas_LDN has to offer.
You can find us at the adidas_LDN flagship store, 425 Oxford Street, London, W1C 2PG. The nearest tube station to the adidas_LDN store is Bond Street, with the store being only a short walk away.